§ AI Act · Article 5

Prohibited AI Practices

Regulation (EU) 2024/1689 · Article 5 · Source
Plain-language summary
This article bans specific AI practices that manipulate or exploit individuals, including systems using subliminal or deceptive techniques to distort decision-making, or those exploiting vulnerabilities based on age or disability. It also prohibits AI systems that evaluate or classify people based on social behavior, personal traits, or biometric data, as well as those scraping facial images from the internet or CCTV footage without consent. Exceptions are permitted for law enforcement purposes, such as locating missing persons or preventing terrorist threats.
Who it applies to
All operators in scope of the AI Act
Compliance deadline
Phased application of Regulation (EU) 2024/1689 — most provisions apply from 2 August 2026.
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AI Act Annex III high-risk
388 days
until 2027-12-02, when Annex III high-risk obligations apply under the Digital Omnibus on AI (Regulation (EU) 2026/1744, in force since 27 July 2026). Article 50 transparency obligations have applied since 2 August 2026.
What changed with the Digital Omnibus? Read the EU AI Act August 2026 deadline requirements checklist.